Docs
Other Bits
Retention

Retention

Overview

The Retention report in Mixpanel is designed to assess user engagement over a specified period of time. Retention of your users is critical to achieving product-market fit and sustainable long-term growth, and this report will help you understand how long users continue to come back and find value from your product.

Understanding Retention Criteria

Interpreting Mixpanel Retention Report

Retention Frequency Analysis